Brand YOU: Aligning Values to Build a Brand of Engagement & Strength
Published October 24, 2025
When Vidant Health rebranded to ECU Health, maintaining patient trust and team engagement was critical. This PXLB explores how ECU Health used patient insights and the Brand YOU program to align employees with the new identity—reinforcing trust, loyalty, and a shared commitment to care.
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Culture & Leadership | Patient Family & Community Engagement | Staff & Provider Engagement
The “What Matters to You” Movement: Fostering Sustainable Change in Healthcare
Published June 3, 2025

Complimentary – Are you curious about how to ignite a movement within your organization that enhances care quality and workforce well-being and delivers a return on investment? Inspired by the global What Matters to You (WMTY) movement, this webinar will showcase successful improvement initiatives that have led to better quality outcomes, increased joy in work,
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Culture & Leadership
Making Healthcare Simple: Data, Access, and the Power of Patient Stories with Kristen Valdes
Published October 3, 2025

In this PX Marketplace edition of To Care is Human, Stacy Palmer speaks with Kristen Valdes, CEO of b.well, about her personal journey as a mother advocating for her daughter and how it inspired a mission to simplify healthcare. Kristen shares insights on patient rights, data transparency, and the future of digital access, highlighting how
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Culture & Leadership | Patient Family & Community Engagement
Ambulatory Care Community Connection Call – Rounding Best Practices
Published October 29, 2025
While rounding is a well-established practice in acute care, ambulatory leaders continue to voice the need for similar approaches in outpatient settings. Rounding, whether with patients, staff, or both, can play a vital role in improving communication, engagement, and overall experience. Join the Ambulatory Care Community for a conversation on current rounding practices in ambulatory
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