What matters most to patients? Participative provider care and staff courtesy
Published April 30, 2014
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Culture & Leadership
Contrasting Patients’ and Healthcare Professionals’ Experience in Hematological Cancer Care Pathway : A Narrative Study
Published April 30, 2025
Hematological cancers represent 10% of cancers diagnosed in Canada. Treatments involve complex care pathways and various modalities as well as the management and monitoring of multiple side effects. There is limited understanding of these pathways from the perspectives of the people living with cancer (PLC) and the healthcare professional (HCP). The aim of this article
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Culture & Leadership
YCX: How Three Letters Impacted Culture, Engaged Leaders, and Drove Results
Published May 7, 2025

By Brent A. Grunig, Communications & Training Consultant, The Southeast Permanente Medical Group The Southeast Permanente Medical Group (TSPMG) named 2023 as the “Year of Care Experience”— or YCX. What started out as an idea for a year-long campaign ended up becoming an overwhelming success using a multi-faceted approach across teams and departments within TSPMG
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Culture & Leadership
Brand YOU: Aligning Values to Build a Brand of Engagement & Strength
Published October 24, 2025
When Vidant Health rebranded to ECU Health, maintaining patient trust and team engagement was critical. This PXLB explores how ECU Health used patient insights and the Brand YOU program to align employees with the new identity—reinforcing trust, loyalty, and a shared commitment to care.
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