Bust Your Assumptions About What Matters to Patients
Published January 1, 2014


Susan Haufe, Administrative Director, Service & Patient Relations, Virginia Mason Medical Center
Jennifer Phillips, Director of Innovation, Virginia Mason Medical Center
A fundamental tenet of LEAN thinking is understanding what customers consider value-added. Presenters will share how the philosophy and methods of Experience-Based Design (EBD) are helping their organization bring meaning to this term by better understanding the experiences and emotions of those receiving and delivering our healthcare services. This presentation will include examples of how these methods have been integrated into the Virginia Mason Production System, their lean management method for quality and how they are yielding improved experiences for patients and families in both inpatient and outpatient settings.
Related content
-
Patient Family & Community Engagement
“All Together”: A Case Study Demystifying Patient and Public Involvement (PPI) in Brief Psychological Interventions within a Community Mental Health Service for Adults in the UK
Published August 8, 2025
The importance and value of involving patients and the public in the decision-making processes within services designed to support them, and research projects aimed at understanding and improving those services, have long been established. This is often referred to as Patient and Public Involvement (PPI). However, establishing good quality involvement work in practical terms is
Learn more -
Patient Family & Community Engagement
The Compassionate Care Canvas: A Vision for People-Centred Health
Published October 22, 2025
Shana Haberman Manager, People-Centred Care North York General At North York General (NYG), compassionate care is more than a value — it’s a culture, a practice, and a promise. As NYG launched its new 10-year strategy, grounded in the mission of People-Centred Care for a healthier community, the need to define compassionate care in a
Learn more -
Patient Family & Community Engagement | Policy & Measurement
Care Partners as Essential Team Members in Safe Care
Published June 9, 2026
2pm ET / 1pm CT / 12pm MT / 11am PT – This session explores the role of care partners as essential members of the care team and their impact on patient safety. Participants will examine strategies to support care partner presence and engagement across the care continuum, including bedside rounding, shift reports, discharge planning,
Learn more